What me wonders the most is that things are not changing at FAS. My points from long ago are still unchanged.
On the topic Snap-Shots some are forgetting something very important. The IRs AFX are using are the real Snap-Shots. And according the man himself IR's are responsible of 60% of the sound.
The Kemper analyses the whole interaction between the power amp-cab-driver. Something an IR can not replicate. And this is exactly the problematic part of the AFX. Thats why lots of guys use in a live situation them as pre-amps with tube poweramps and real cabinet.
The market is slowly evolving in a mature market. Bias desktop and head, Amplitube 4, Amplitube Mesa/Boogie, Yamaha THR Line and last but no least The Helix. Al recent stuff and compatitive for the FAS factory. More competition means lower prices and the boutique modelling nonsense is slowly comming to an end. having a big mouth shouting you are the best and the rest is crap will not help anymore. It will decrease market share of FAS only more rapidly.