Wow!!!
We were simply discussing pots and rotary encoders, yet you have drifted far off topic. You even suggest that I might have a financial interest in discouraging preventitive maintenance. That fits well with my original post regarding your faulty logic. I would not fault you for inconsistency on this subject. Preventive maintenance is useful and I believe it is a good idea when it is acutally preventative. Labelling it preventative when it is not is misinformation.
To anyone that has read this far. Please don't think that that twisting the knob on a pot is preventitive maintenance. It is not. In the case of a dirty pot, deoxit or cleaning spray can sometimes help clear a scratchy pot. Turning the pot after spraying is a good technique to help clean the contact points inside the pot. Turning the pot on a well funtioning unit as preventive maintenance is a silly notion.
A rotary encoder is not a potentiometer. There are many different types and for some of these it is likely that infiltrating one with Deoxit or cleaning spray will damage or compromise it.
Please take the time to understand the design of the particular unit and follow the cleaning instructions recommended by the manufacturer. Some manufacturers clearly state that there is no suitable solvent for cleaning their units. One such example:
What solvents can be used to clean in the vicinity of the encoder modules?
US Digital has found that almost all solvents (besides water) will attack some of the encoder module parts. This includes alcohol and freon-based cleaners. US Digital has not qualified any solvent to be compatible with the encoder modules.