The same Kemper box has been gaining market shares every year since its introduction and if you were aware of this market share in the pro recording/live touring circuit, you would know that it's not some new unit, no matter how great, that's going to make it become obsolete overnight.
"Old tech" is a weak argument and pretty dismissive considering how well it is being sold at the moment. A lot of folks on the pro scene around me are ditching their AX8 (has been for many years and still is the unit of choice) in favor of the Kemper stage these days, as I predicted... old tech or not, it seems to perfectly hit a niche market. I see the excitement of some folks for "Neural" or whatever new company, but it'll take not only quality but a serie of specific circumstances before a product takes over and become industry standard the way Fractal and Kemper have become these last few years.
hmmm well obsolete may be too strong a term but certainly technology moves fast and it doesn't matter how big you are. When I was a kid everyone had a Nokia phone, then Apple came....... but im sure we can find plenty of instances for and against both our arguments. Kemper has become industry standard and rightly so, it was hugely innovative and changed the game but they haven't built on it well in my opinion. The Kemper works fine in the pro touring world for good reason (far less so in recording) but as soon as competing products do the same and more (especially at the same price point) that will soon stop. These are not expensive enough devices for people making their living in music. When people get a taste for new things they don't look back and on paper it's falling short in many instances. In my opinion they should have rectified that with the Stage and showed continued innovation.