I really wouldn't look at these things like "planned obsolescence". Most products have life cycles, and while the Kemper is an exception, I don't think most of the users here would be able to cite many companies that have supported their product like Kemper (I know RME is one).
At $1000, it looks like their target market is Helix users. It's also cheaper than the AX8 was on launch, which means they will probably move a lot of units.
It looks like the engine has also been updated to the one being used in the Axe FX3, so probably has some very good tone capabilities.
Kemper users obviously don't need one, but I'm positive that a whole lot of users will be gassing for one.
I'd like to see a spillproof floorboard Profiler from Kemper myself. I'm sure they'd have thought of that. Make the damn thing bulletproof, with gorilla glass and sealed apertures.
The form factor is critical for me in that sense. I don't even mid it being as big as the Helix. It'll still be easier and quite possibly lighter than lugging my Kemper and Remote.