I have had Axe Fx Standard, Ultra, II, II+ and AX8. I now have Kemper because it just sounds and feels better to me. And yes, the effects May be "better" in Axe Fx but I found out that live it doesnt matter because no one will notice and for home recording its much better to use post effects from the DAW. I Just didnt need all the bells and whistles in Axe Fx. I dont spend countless hours tweaking anymore. Just practising and playing as I should be doing in the first place.