I would like to see a monthly/quarterly contest for the best artist profiles.
For example, this month is Hendrix month, next month is Van Halen, etc.... The best profiles during each contest period could be compiled into rig packs. All that Kemper would need to do is gather submissions and ask a couple of experts to judge. The judges could use a typical guitar/guitars for that artist to standardize the results. Making some videos from the results could be great marketing for Kemper.