I tend to agree. I've worked enough NAMM shows to know that usually people are highlighting stuff they've already released just before NAMM. That still leaves time, but seldom have I seen a "wait for a big announcement only at NAMM". Not that it hasn't happened, but in my experience the show is really for highlighting new things, not as much for grand reveals. Some manufacturers use the time to get chatty about things in development they are excited for. Perhaps as a fellow exhibitor I can wrangle some info on where Kemper is aiming.
Perhaps but last year Kemper did a teaser 3 weeks before NAMM so anything is possible and I'm still living in hope
Link to last year's teaser thread is